Last Updated: August 14, 2021
What are Cookies and Other Online Tracking Technologies?
Cookies are small files that are downloaded to your device when you visit a website. The cookie then sends information back to the originating website on each subsequent visit, or to another website that recognizes that cookie. Other types of tracking technologies work similarly to cookies and place small data files on your devices or monitor your website activity to enable us to collect information about how you use our Online Services. Accordingly, Cookies and Other Tracking Technologies allow our Online Services to recognize your device from those of other users of the Online Services and therefore let you navigate between pages efficiently, remembering your preferences, and generally improving the user experience. The information provided below about cookies also applies to the other tracking technologies referenced above (i.e., web beacons, pixels, clear gifs, and other similar technologies).
Cookies are often categorized by function. We use four types of cookies by function on our Online Services:
These are cookies that are strictly necessary for the functioning of a website or for performing services that an individual user has requested. For instance, these cookies are necessary to allow us to operate our Online Services so you may access them as you have requested. These cookies let us recognize that you have created an account and have logged into that account to access the Online Services. They also include cookies that enable us to remember your previous actions within the same browsing session and secure our Online Services.
These cookies collect information about how individuals use the Online Services (e.g., which webpages or other portions of the Online Services visitors go to most often). These cookies are used to improve how the Online Services functions.
These cookies allow the Online Services to remember choices users make and to provide enhanced, personalized features. For example, on our Online Services, these cookies remember users’ language preferences.
These cookies are used to deliver advertisements relevant to a specific user of the Online Services. They remember that a user has visited a website and share this information with other organizations, such as advertising vendors.
Cookies can also be categorized by how long they remain on your device, and by who puts the cookie there. There are four broad categories of duration and placement cookies that we used on the Online Services:
Persistent cookies remain on your device until deleted manually or automatically.
Session cookies remain on your device until you close your browser when they are automatically deleted.
First party Cookies
These cookies are placed by the party operating the website or service. For example, any cookies we place on your computer from our Online Services are first party cookies.
Third party Cookies
These cookies are placed on a website or service by a party that does not own or operate the website or service.
Google Analytics: The information stored in the local first-party cookie is reduced for analytics.js. Only an identifier made up of two randomly generated 32-bit numbers (e.g., 12345.67890) is used. Clearing or deleting cookies from a browser does not ensure that subsequent visits to a website will be considered new sessions in Analytics. Learn more about how to opt-out from Analytics via https://support.google.com/analytics/answer/181881.
Firsthand: The Firsthand application uses Session and XSRF cookies to ensure the user can log into and submit forms to the platform backend. These must be enabled for the platform to function. The platform uses an embedded chat widget from our ZenDesk Customer Support tool, which is not required for normal operation of the platform.
AddShoppers: Engagement/abandonment tool for ensuring purchase completion. Disabling this cookie will not impact functionality.
Location of information processing. The information collected by our cookies is processed in servers located in the United States.
Rejecting Cookies AND YOUR OPTIONS.
You can stop cookies from being downloaded on your device by selecting the appropriate settings on your browser. Most browsers will tell you how to stop accepting new cookies, how to be notified when you receive a new cookie, and how to disable existing cookies. You can find out how to do this for your particular browser by clicking “help” on your browser's menu or by visiting www.allaboutcookies.org. Please note, however, that without cookies you may not be able to access or take full advantage of the Online Services.
Most browsers allow users to use a “private mode” by which cookies are deleted after your website visit. Please read the help section of your browser to learn more about how to activate the “private mode.” You could still visit our websites if your browser is in “private mode”; however, the user experience may not be optimal and some utilities may not work. If you want to remove previously-stored cookies, you can manually delete the cookies at any time. However, this will not prevent the Online Services from placing further cookies on your device unless and until you adjust your browser setting as described above.
For more information on the development of user-profiles and the use of targeting/advertising cookies, please see www.youronlinechoices.eu if you are located in Europe or www.aboutads.info/choices if in the United States.